Welcome to the second June issue on the occasion of Father's Day.
Father's Day Message on Parental Alienation
Ending harmful gender stereotyping in advertising
Unicef - UK one of the least family-friendly countries
As always, thank you for your continued support.
The Team at FNF
Father's Day Message 2019
It’s Father’s Day again. A day to celebrate fatherhood, but a day too, on which many of us may not have the good fortune to be with our fathers or our children. One of the reasons for this may be that Parental Alienation (PA) has affected your life and relationships.
PA was first identified in the '70s and the debate has continued ever since. Some people, notably some latter-day feminist activists, continue to deny its very existence (Just for the record, we support egalitarian feminists, but we are less open to those who campaign in the name of equality for special treatment of women and girls). Others see PA as very widespread in separated families. Some, myself included, have even observed it in un-separated families.
Harmful Gender Stereotyping in Advertising is Set to End
On 14th June 2019 new regulations by the Advertising Standards Authority (ASA) came into force. One example offered by the ASA is that under the new regulations is:
'An ad that depicts a man or a woman failing to achieve a task specifically because of their gender e.g. a man’s inability to change nappies; a woman’s inability to park a car.'
We think this is a positive step that will assist fathers in being seen as carers of their children and at the very least put an end to negative depictions.
How the biggest German supermarket, Edeka, got it wrong on Mother's Day - video will shock many
Unicef Ranks UK as one of the Least Family-friendly Countries
The United Nations Children's Fund (Unicef) declared the UK as one of the least family-friendly countries in the developed world (OECD nations). Their key findings were released last week. Support for maternity leave is poor and for paternity at just £148.68 a week for two weeks is shameful. Their announcement states 'Paid paternity leave helps fathers bond with their babies, contributes to healthy infant and child development, lowers maternal depression and increases gender equality' and their report calls for 'national policies ensuring paid paternity leave and encouraging fathers to use it.'.
Families Need Fathers - because both parents matter - 2019 - Our 45th year
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